Tuesday, January 26, 2010

Einstien Bagel offer digital coupons

http://www.qsrmagazine.com/articles/news/story.phtml?id=10113

Now I am aware that the article doesn't reflect our topic, but Einstein Bros. bagel restaurant is a quick service restaurant. But bear with me cause I really was intrigued by the social media presentation that our fellow classmates gave last week. In the article Einstein Bros. Which if you aren't familiar offers specialty sandwiches on Jewish bagels and they are scrumptious. Anyways the quick service restaurant is offering a digital coupon to all it's customers to build relationship with all new and old customers. This a cheap and affordable way for Einstein Bros. to promote themselves and believe me they have a large fan base already. I think more and more restaurants and companies are going to be looking into the social media craze by offering discounts to all it's fans.

I couldn't imagine the type of advertising dollars facebook.com is making right now but I would definitely like to know.


Thursday, January 21, 2010

Sonic Goes green by looking out for slaughter cruelty

In this news article Sonic restaurants are now starting to buy from credible slaughter houses for there poultry, beef, and other meats that they use. I think is another great leap for the QSF restaurants who have had a bad rep because of using mistreated animals. A big example is the Kentucky Fried Chicken fiasco a few years back where the chickens where being mistreated and miss-fed. Sonic is going to draw a lot more consumers now that they are advertising the use of only certified and humane slaughter houses.

Follow the article here:
http://www.qsrmagazine.com/articles/news/story.phtml?id=10056&microsite=green

Saturday, January 16, 2010

Running a restaurant with just vegetable oil

Run Your Store on Vegetable Oil
The soon-to-market Vegawatt system allows operators to turn their used vegetable oil into energy for electricity and hot water.
Vegawatt Alternative Energy System

Finding creative energy-efficient solutions isn't exactly novel for James Peret. As a child he recalls his father longing to place a water wheel in the stream behind his childhood home to “make a little power,” a profound memory he attributes to inspiring his career.

These days the Massachusetts-based engineer makes more than a little power. As CEO and president of Owl Power, a developer of clean-energy systems, Peret already has three utility patents to his name and, with the advent of Vegawatt, he's poised to make a push into the foodservice industry.

Over the past four years Owl Power has been diligently working on Vegawatt, a refrigerator-sized cogeneration system that would allow food establishments to reduce their needs for electricity and natural gas supplied from utility companies. Instead the companies would use their used vegetable oil to create power and hot water. With this option, eatery owners have the potential to save close to a $1,000 a month.

“As businesses everywhere are taking a hard look at their energy costs and their environmental impact, Vegawatt enables restaurant owners to help themselves and the planet at the same time,” Peret says.

After experimenting with home-brewed biodiesel (a renewable carbon-neutral fuel derived from a range of plant oils and animal fats) and noticing some of the difficulties associated with it, Peret turned his attention to used vegetable oil. He says although a valuable alternative, biodiesel production requires the use of potentially harmful chemicals like methanol and lye. It also creates glycerin, a waste product that must be properly disposed of and can be costly.

“Transporting biodiesel is the most expensive part of the process, but with Vegawatt there's absolutely no transportation involved,” Peret says. “The energy used to carry the fryer to the machine is minimal.”

It doesn't hurt too that unlike biodiesel, vegetable oil waste is free. It's no secret restaurant owners are continually seeking efficient ways to store and rid used vegetable oil accumulated during food preparation. Failure to properly dispose of the oil can quickly lead to sanitation and health problems, attracting both rodents and causing odor.

Eatery owners have the potential to save close to a $1,000 a month.

While Vegawatt has yet to debut on the market (Peret anticipates a few more months before full-scale production), it's already garnering praise from industry professionals anxious to cut costs and promote environmental change in their operations.

“The product’s environmental merits are outstanding, says Michael Oshman, CEO of the Green Restaurant Association. “By supporting renewable fuel, the Vegawatt reduces the amount of traditional, petroleum-based, nuclear, coal, and large hydropower fuel typically associated with energy production.”

George Carey, owner of Finz Seafood and Grill in Massachusetts, says the system allowed him to significantly reduce his restaurant's energy footprint and costs. “My largest line-item expense is runaway utility costs,” Carey says. Finz is the only establishment to use Vegawatt before its release, although Peret says two more restaurants are preparing to implement the machine.


http://www.qsrmagazine.com/articles/exclusives/0709/vegawatt-1.phtml?microsite=green

San Francisco concepts moves East

Restaurant News
Sustainable San Fran Concept Moving Into D.C.

Mixt Greens, an eco-gourmet restaurant concept founded in San Francisco in 2005, announced four new Washington, D.C., locations. The first will open on January 26 at 1200 19th Street, NW.

Mixt Greens' contemporary interior will showcase the company's green initiatives through design concepts and building materials. William McDonough + Partners, a design firm from Charlottesville, Virginia, is the architect for the new Mixt Green locations in D.C.

Mixt Greens will also feature a modern, urban design incorporating earth-friendly materials and each location will include a new edible living wall of seasonally rotating herbs and vegetables. The wall highlights indoor urban agriculture, a low-energy, high-yield farming technique, showcasing that sustainable, fertilizer/pesticide-free, healthy food can be grown indoors in urban environments. The edible, living wall also highlights the initiatives that Mixt Greens continues to spearhead throughout its operations and business practices.

In addition to the restaurant at 1200 19th Street, three venues will open between February and April, 2010, at: 1311 F Street, NW, 1700 K Street, NW; and 927 15th Street, NW. Each location will be open Monday through Friday from 10:30 a.m. to 3 p.m., and prices will range from $7.95 to $11.95 for salads and $8.95 for sandwiches, which are served with a side salad of greens.


http://www.qsrmagazine.com/articles/news/story.phtml?id=9877&microsite=green

Tuesday, January 12, 2010

guide to sustainablitiy

January 5th  "ARAMARK and the IFMA Foundation released Sustainability in the Food Service Environment, a practical, real-world guide for introducing and advancing sustainable practices within food-service". The guide is free and is based on the company's own buildings and ways to save energy and money in this tough economic time. Which in quick service restaurants can help a lot by being sustainable in recycling and practicing energy saving steps too.

http://www.qsrmagazine.com/articles/news/story.phtml?id=9938&microsite=green

sustainiability

ASMI or otherwise known as Alaska Seafood Marketing Institute provided information on their seafood. As being sustainable in Alaska. this is news for quick service restaurants, but is really redundant and keep just repeating the same information over and over. It does point to the sustainability of Alaska.  

http://www.qsrmagazine.com/articles/news/story.phtml?id=9981&microsite=green

Saturday, January 9, 2010

going green

http://www.nrn.com/goinggreen.aspx?coll_id=718&menu_id=1546


Most chefs now are finding food to be important in sustainability and ecosystem friendly. Otherwise known as organic food. It has shown to support local communities and businesses. When it applies to freshness of ingredients and minimal transportation.